Mike & Diane’s
“Making life more enjoyable, one spoonful at a time.” is what drives Mike & Diane’s Gourmet Kitchen to create specialty sauces and food-fixings products for consumers and private-label companies who believe food should be enjoyed—even if it’s only a quick 10-minute meal.
When Mike & Diane’s dream up new delights, they turn to us to cook up ways to turn product attributes and key brand characteristics into marketable personas that will speak to customers’ hearts and capture their loyalty.
SOLUTION:
Working closely with Mike & Diane’s, we developed and designed labeling & packaging for the Ring of Fire Hot Sauce Brand. We throw all our resources and talent into firing up the brand image. Print communications including b2b advertising and collateral, are created to promote the brand to retailers and customers.
We created packaging for Mike & Diane’s Ottimo, Balsamic Vinegar product; label brands for their private-label client, Freedom Grill (Fire Brand Sauces); label brands for industry colleagues, San Diego Specialty Sauces (Wicked Chicken, wing sauces), and Yueng’s Gourmet Kitchen (Yueng’s, asian marinade and bar-b-que sauces).
CLIENT:
Mike & Diane’s Gourmet Kitchen, Inc.
COMMUNICATIONS:
DESIGN
Product Labels
Product Packaging
PRINT ADVERTISING
Retail Sales Support