MCCSN

The Multi-Cultural Convention Services Network produces and hosts an annual 3-day Multicultural FAM Tour for pre-qualified national ethnic meeting planners to showcase San Diego’s premiere venues and attractions, diverse communities and amenities, cultural arts, entertainment, fine dining and shopping.

MCCSN wanted to remind FAM Tour attendees through out the year to book their next meeting or convention in San Diego.

SOLUTION:
With FAM Tour attendees having already experienced “America’s Finest City” first hand, we recommended MCCSN reach and extend their warm & friendly brand of Southern California hospitality to national ethnic meeting planners through a rotating postcard campaign, national advertising and a meeting planner resource kit. FAM Tour highlights were used in the communications, reminding viewers to book their next meeting in a world-class vacation destination—San Diego.

CLIENT:

Multi-Cultural Convention Services Network

COMMUNICATIONS:

DIRECT MAIL

Postcards

ADVERTISING

National Print Ads

COLLATERAL

Electronic, Meeting Planner Resource Kit
http://www.mccsn.com/

QUESTIONS?